Investing Enlightenment Paper & ESG Values Discovery Tool

State Street’s thought leadership team authored a paper on the incorporation of ESG—short for environmental, social, and governance—factors into the financial industry and adoption strategies for individual investors. As the lead designer on the project, I brought the narrative of the paper, which begins with a story about the charting of the Gulf Stream and flow of ideas, to life visually by employing flowing arcs and blue overlays. After the paper was published, I worked with our interactive design team to launch an online Values Discovery Tool that benchmarks investors’ propensity for ESG against that of their peers. 

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